In this blog post you’ll discover new ways to get even more out of your Google Analytics data. Using the Event Tracking feature in Google Analytics, you can easily get answers to questions like: “Which button do visitors click most often?” or “How can I get people to fill out my Quote Request form more often?” or “Are my customers clicking on the external links in the blog posts I write?” Well, you get the idea… Continue reading
Newest Referral Spam from BuyFacebookShares found in Google Analytics
The latest in referral spam that I have seen in our client’s Google Analytics Refferrals Traffic Sources is from tinyurl.com /BuyFacebookShares.
In checking about 20 various client’s stats, we have seen at least 6 and at most 8 visits from this referrer between the dates of May 20 and June 3, 2012. The visits normally occured every 2nd day between those dates. The traffic ‘seems’ to originate from Brazil in every case that we have encountered, according to demographics data.
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How to: Create a Custom Segment in Google Analytics
There is an abundant amount of information available to you from your web analytics, specifically Google analytics in this case. Google Analytics is already a highly customizable, user-friendly analytics tool. Creating custom segments in Google analytics helps you get your hands on specific data from your web analytics.
Some things you can do with custom segments in Google Analytics:
- View website traffic with or without certain words
- Add a segment to track all visits with questions
- View website visits from specific states
- Add a custom segment to see visits that exclude certain cities Continue reading
Best Google Analytics Plugin for WordPress
Google Analytics for WordPress is one of the most powerful and practical analytics plugins available for WordPress. Many people miss out on the full potential of what this plugin has to offer.
With this Google Analytics for WordPress plugin, not only can easily add the tracking code into your theme and track analytics data, but you can also explore a lot of features that this plugin has to offer you. The extra features this Google Analytics Plugin allows you to track is what makes this Google Analytics for WordPress Plugin a highly popular plugin for your blog or website! Continue reading
How to Track a QR Code in Google Analytics
This post is for those that are already familiar with what QR codes are. However, to quickly touch on the exactly what it is… it’s a two-dimensional bar code. QR means “Quick Response”. The code allows its contents to be decoded by devices like mobile phones that can scan and then quickly open website links right on the phone automatically.
So… You have created your QR code, but you don’t know how many people actually scan it and visit your site. In this post we will cover how to create a QR code that can be tracked in Google Analytics so you can measure how many website visitors you receive because of your QR codes. Continue reading
Create a Filter in Google Analytics to Consolidate Webmail Referrals
If you are using the new Beta interface of Google Analytics, here’s how to create a filter in Google Analytics to consolidate webmail referrals:
Step 1. Log in to your Google Analytics account at https://analytics.google.com/analytics/
Step 2a. Find the appropriate profile to which you’d like to apply the filter (by searching for the profile using the search box in the grey aera near the top/left of the browser window, or by using the profile dropdown in the orange bar in the top/right of the browser window) Continue reading
The 60 Second New User Setup for Google Analytics
If you’re working with a web developer, or an internet marketing consultant, chances are they will need access to your Google Analytics data.
SEO, WordPress, and Google Analytics
Here are links to download the presentation notes from tonight’s Waukesha Area Internet Marketing Meetup about WordPress, SEO, and Google Analytics: Continue reading
Keyword Research Using “Milwaukee SEO” as an Example
I put this blog post together to serve as an example of part of the process we go through in researching keywords for our prospects’ and clients’ websites. Keywords make up the biggest part of the algorithm gthat determines how search engines decide the context and relevance of a website in relation to a searcher’s query. Search engines understand what a website is all about by looking at what keywords are contained on a website – not only that, but also the keywords that are contained within the links that are coming from other websites. Continue reading
11 Things You Can Do to Lower Your Bounce Rate Today
How this website owner lowered their bounce rate to under 4%!
First I’ll quickly explain what “bounce rate” is. It really doesn’t need much explanation, so I’ll keep it short. Google Analytics expert, Avinash Kaushik, sums it up like this: I Came, I Puked, I Left
Bounce rate is the percent of visitors who leave your website without taking any action. It is only one piece of the puzzle. There are other metrics to look at, including the average length of time visitors stay on your website and the average number of pages that they view per visit.
Ok, so now on to the good stuff… Continue reading