What is Search Engine Optimization (SEO)?

SEO is an abbreviation for "search engine optimization." Today’s search engines are using newer rules all the time to index web sites in their data bases. Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic ranking " or "algorithmic rules ") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of searches, including image searches, local searches, and industry-specific search engines.

Search Engine Algorithms are constantly being updated up so that data retrieved from a web site is relevant to the search being conducted at search engine. Search engines are content driven, therefore, it is very important that your web pages have proper SEO to provide the search engine crawlers.

OrionWeb takes proper measures to ensure that each page of your web site conforms to SEO industry standards through the efficient use of “Title Tags”, “Meta Tags”, “Heading Tags”, “Page Content”, "Site Maps", "Alt Text Tags",  "Static Menus" and "Style Sheets". We will work with you closely to ensure that this is achieved.

If you feel that your search engine ranking has fallen beyond acceptability, please call us today at 262-820-9520 to discuss an SEO evaluation of your web site and how The Orion Group can increase your sites traffic!